This Bumper is Bumpin’!

Granted, I have probably heard thousands of radio bumpers in my lifetime from many different radio stations, I was oblivious to their official name, as well as, the process involved with making one. When tasked with creating a bumper for DS106 radio, the prompt states:

Now that we have a #ds106 radio up and running creating a 15 to 30 second bumper for the station. What is a bumper? It is a short recording that identifies the radio station with signature music or an expression that makes sure the listeners know what they are tuned into (seeĀ So for ds106 it should certainly include “DS106 Radio” and some sort of message about the station with voice over music.

This assignment is worth 2.5 points.

Upon further research of radio bumpers, I found that the two main things that one should focus on are the background music and the message. I searched for noir music and found the perfect track, because it begins with rain pelting in the background, a classic noir trope, and then continues to create a sense of suspicion and tension. It even has a brief section that almost mutes the music, which proved ideal for adding my voice-over message. Once I cut the track to about 28 seconds, it was time to fabricate what I was going to say. This thought process took longer than finding the music, because I wanted it to represent the noir theme in a catchy way, while also relaying the required “DS106 Radio” announcement. When listening to examples on other stations, as well as those made by my peers, I discovered that most say something along the lines of “stay right there, you are listening to so-and-so’s radio”. I kept thinking, “stay right there, stay right there, stay right there”, and then I thought,”freeze”, which is perfect! It is a catchy word that demands attention and is used often by classic hard-boiled detectives. “Freeze! You’re listening to DS106 Radio” is my bumpin’ bumper. I have yet to hear it play on the station, but am excited for my peers to do so, because I think it truly conveys the noir theme and delivers the appropriate message!


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